Two Levels of Access...Choose the BEST Option for You!
STRAIGHT UP STRENGTH SERIES | Access to monthly self paced programming right in the app.
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STRAIGHT UP STRENGTH ✨VIP✨ | New Workouts Weekly!! Full length follow-along videos, in-app community messenger access, daily accountability, and LIVE workouts
SUMMER PROGRAM BEGINS | Monday, July 7th
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New Training Cycles Every 4 Weeks
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4+ Days a Week
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Only 20-45 Minutes per Day
Effective Results-Driven Workouts all right in the convenience of the app!
If you want results, you’ve got to train intentionally!
The STRAIGHT UP STRENGTH Series is a brand new monthly fitness program created specifically for women over 40 who want effective workouts in less time without sacrificing results!
ENROLL NOW!! Summer Training Program starts July 7, 2025
If you are in your late 40s, 50s, and beyond, your hormones are changing…and so is your metabolism!!
If you’re a woman 40+ feeling like the old routines just aren’t cutting it you’re not alone—and you’re not stuck. Straight Up Strength was built for this exact season of life.
You aren’t seeing much change despite all the cardio you’ve been doing.
It takes forever to recover from HIIT and boot-camp style workouts.
You notice it's getting harder to maintain your physique.
You struggle to stay consistent and motivated without a plan or accountability in place.
OR….maybe you just want to feel healthier, more fit, and more athletic as you age!
ENROLL NOW!! Summer Training Program starts July 7, 2025
MUSCLE IS THE SOLUTION FOR MIDLIFE WOMEN WHO WANT A HEALTHY AND RESPONSIVE METABOLISM.
On average women lose 3-8% of muscle mass each decade unless you take steps to preserve it.
LOOK INSIDE THE APP
Join my exclusive fitness community and gain access to new monthly workouts designed to strengthen and sculpt your body and take your fitness to a whole new level!!
TRACKING
Track your workout progress right in the app for every single workout so you can note your progress from month to month.
CALENDAR
Eliminate the overwhelm of choosing which workout to do with a simple to follow schedule that outlines the workout of the day.
VIDEOS
Easy to follow demo videos for each exercise in the app. No need to worry about how to do a move anymore; I'll be right there, guiding you on form for every single exercise.
CONNECTION TO OTHER APPS
The ability to connect to MyFitnessPal, Apple Watch, Fitbit, Withings Scale, Apple Health App, and many more! Making it easy to track all of your progress and stats in one place!
Become A VIP and you get VIP access to ALL Future Straight Up Strength Programs!
That's right! For as long as you're a part of this monthly membership as a VIP you will be automatically enrolled in all future LIVE Straight Up Strength Programs at NO ADDITIONAL COST!
ENROLL NOW!! Summer Training Program starts July 7, 2025
The STRAIGHT UP STRENGTH SERIES provides effective and time-efficient workouts all within the convenience of the APP!
Progressive Workouts: These workouts are programmed in 4-week training cycles, each building upon the last to maximize your gains and keep you challenged and motivated.
Community Support: Don't go it alone! Join the community of like-minded women who are there to cheer you on and support you, all within the app.
Elevate your experience with VIP membership and gain direct access to Jen via messenger plus LIVE workouts and coaching calls where you can get personalized guidance, tips, and motivation to ensure you crush your goals!
Want just the workouts, access to the app, and all its features like connecting to your devices? Then SUS is for you!
DONE FOR YOU PROGRAMMING
Each 4-week training cycle offers a variety of my most popular workouts programmed just for you in a convenient app format.
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SIGNATURE STRENGTH WORKOUTS - 30-40 min
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Low Impact HIIT/Metabolic Conditioning: 10-30 min
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CORE - 10-30 min
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FLEXIBILITY -20-30 min
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Even suggested cardio days!
The STRENGTH workouts are designed for "progressive overload," which means the focus will be on increasing strength through increasing weights, reps, and my signature programming techniques.
VIDEOS FOR EACH WORKOUT
All workouts come with a full workout description in the app along with suggested sets, rep ranges, and suggested weights and short video demos with form cues. If you love full-length guided follow-along video workouts, STRAIGHT UP STRENGTH VIP is the ideal option for you!
As a VIP member, you’ll also have direct messenger access to Jen, monthly coaching calls, and special LIVE workouts!!
ENROLL NOW!! Summer Training Program starts July 7, 2025
Hi! I'm Jen,
I’m Jen Kirsch, the 53-year-old personal trainer, nutrition coach, and creator of the STRAIGHT UP STRENGTH series of workout programs.
Once upon a time, I was a devoted cardio junkie and endurance athlete, but that all changed once I hit my early 40’s (hello hormones and perimenopause!).
That was when I shifted my training away from all the cardio and started prioritizing strength training.
Don’t get me wrong, I still enjoy cardio (and I include it in almost all my programs), I no longer feel like I spend hours every week sweating it out on the treadmill or the stationary bike in order to reach my physique goals.
I created the STRAIGHT UP STRENGTH series for midlife women who not only want to build and maintain lean muscle, but they also want to feel stronger and fit so they can maintain vitality in midlife with workouts that allow you to spend less time working out and more time enjoying life without compromising your results.
PERFECT FIT
"I have paid for and never used so many online fitness programs. You and your program have been the perfect fit for a 60-year-old trying to incorporate weights and daily workouts. Thanks!"
ACCOUNTABILITY FACTOR IS HUGE FOR ME!
"I’m really loving the whole 5.0 program. Love the “schedule” of workouts. For some reason, the accountability factor is HUGE for me. I need someone to tell me when to show up and what to do…lol. Not that way in regular life but for exercise structure, it’s a must for me. I do love that I can switch the workouts around a bit for “life” that pops up and the follow-along videos make me feel like I’m in a group fitness class and not going it alone. Thank you so much for getting my booty in gear again. Also, looking forward to starting the nutrition program as well. Again, you’re the best and I’m grateful for your help!"
EXACTLY WHAT I NEEDED!
"This has been exactly what I needed. The universe hears our calls. I’ve lifted weights most of my life except for the last 5 years- even taught strength training, but I didn’t want to do the ‘old moves’ I knew from the past. Your workouts use creative variations, don’t need a gym, and are the right length of time. I’m gonna hit my 60th bday strong and confident again.💪
So happy to have found you and this program! I really like your style! Thank you🙏🏼"
LOVE THE GENUINE ENCOURAGEMENT
"I do like the app for many things but I love that the follow-along gives us those “nuances” that can’t be translated into the app. I also love the genuine encouragement I feel from you Jenn as I do the follow-alongs and all the tweaks and modifications that can be made. Super excited to see what you have next for us. I’ve seen some fantastic results and feel stronger and leaner than I have in a long time. Thank you 😊"
LOVE THE FORMAT
"I absolutely LOVE this format, your instruction, and the exercises (okay some I don’t like🤣). In 4 weeks I’ve noticed a huge change in my body (and so has my husband!), and definitely have increased in strength.
Thank you so much!"
PUSH MYSELF IN GREAT WAYS
"I've never done any strength training before and I've LOVED the program! The program gives me the accountability to get it done - otherwise, I'd start strong and peter out. There are definitely some exercises that I struggle with but I feel so good when I've accomplished a workout. Hoping to create a habit!"
WHICH IS BEST FOR YOU SUS OR A SUS VIP MEMBERSHIP???
START BY ENTERING YOUR NAME AND EMAIL BELOW AND ON THE NEXT PAGE YOU WILL MAKE YOUR SELECTION!
Sign up now, your New Training Program will begin Monday, June 2nd!
Once doors close on June 1st, doors will not open again until late Fall 2025.
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What equipment do I need?Ideally, you'll have two or three sets of dumbbells ranging from 5 to 8 pounds up to 20 to 25 pounds, depending on your fitness level. Additionally, traditional weight training equipment, a bench, stability ball, and mini bands are utilized. Modifications are given in many cases, however click here if you would like links to suggested equipment.
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What format do the workouts come in?Each workout includes step-by-step instructions and a space to track your sets, reps, and weights. As a VIP you'll also get access to the full-length follow-along guided video as well as LIVE workouts for a more immersive experience.
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Can I modify and work around injuries?Alternatives are provided for various exercises to accommodate injuries. However, if your injuries significantly limit basic movements like squats, lunges, and push-ups, the program may be challenging. Coaching calls can offer personalized guidance.
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Is it possible to join later?Currently, VIP enrollment is limited to alumni of my Straight Up Strength programs and recent fitness challenge participants. The next enrollment window will not be until late Fall 2025.
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How many workouts are included in each cycle and how long are they?Each week, you'll receive four full-length strength training workouts, averaging 35 to 40 minutes. Additionally, shorter core, flexibility, and HIIT workouts are provided as add-ons, ranging from 10 to 20 minutes.
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I've been a part of several of your programs. Will those be available in the app?No, you'll still access your other programs on the website jenniferkirschfitness.com.
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Will I retain access to my current round of Straight up Strength?If you're currently in the live 8-week round of Straight Up Strength then you will maintain access to the last 2 weeks workouts for 4 weeks so that you can complete any final workouts that might not have been complete...if you choose to. However, if you missed a workout you do not need to try and go back to complete that workout, you can just move forward into the new workouts that are being given to you upon signing up for the Straight Up Strength Series.
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Will there be another 8-Week Straight Up Strength, and if so when?The next Straight Up Strength 8-week program is tentatively scheduled for Fall of 2025. By selecting the VIP option, you'll automatically be enrolled in Straight Up Strength when the new cohort begins, provided your account is in good standing. Keep in mind, Straight Up Strength offers enhanced coaching and additional features beyond the monthly continuity. By opting for the continuity VIP option now, your access to the live Straight Up Strength program will be included in your membership. As well as all future Straight Up Strength Programs, for as long as you remain a VIP Member.
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Is the continuity SUS and SUS VIP good for beginners?This program is not a beginner program. It's assumed that you have some experience with strength training. If you are new to training in this capacity, check out the STRONGER U Basics program HERE. Feel free to us support@jenniferkirschfitness.com for guidance on the best fit for you.
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What if I can't do four workouts per week?Consistency is key, but the workouts in the program allow for a level of flexibility. For best results, aim for at least three workouts per week adjusting as needed for busy weeks or unpredictable schedules.
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What if I'm doing another program or app?Consider your current fitness level and listen to your body. Overtraining may hinder results, so focus on quality over quantity. Choose the program that aligns best with your goals and recovery needs.
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Do the workouts include full length videos?The workouts in the SUS include demo videos or cues for each exercise. SUS VIP members gain access to full-length follow-along guided videos in addition to the features offered in the app and the added coaching support with messenger access and LIVE monthly events.
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What if I'm over 60? Can I still do this program?Can I still join? Yes absolutely!! The program is suitable for all adult women…(my clients range in age from mid 40’s to 70 + years old. As long as you have a good fitness level and no significant injuries, you're welcome to participate!!
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What's your refund policy?The Straight Up Strength Series membership is month-to-month, with just a one-month minimum commitment. You’re free to cancel anytime, and there’s no long-term commitment required! If you ever decide to cancel, you’ll still have access to the app through the end of your current billing cycle. After that, your access will simply end on what would have been your next billing date.
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What if I want to do all LIVE workouts?I teach live 3x per week and each workout is 60 minutes. If you have questions about that option please click here to book a LIVE class.
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Can I start with Basic and upgrade to VIP later?VIP enrollment only happens twice a year, right after each round of the 8-week Straight Up Strength coaching program. Once the group starts, spots are closed to keep everyone progressing together without feeling behind. You can downgrade from VIP to Basic at any time, though! If you’re not sure which option is best for you, reach out—I’m happy to help you decide before we kick off. To make changes to your membership, please reach out to support@jenniferkirschfitness.com.
DISCLAIMER: These workouts are designed for educational and sharing purposes, and you follow them at your own risk. You are an adult, capable of listening to your body and knowing what it can and can’t handle. I have done my best to prepare you for a safe and effective workout, but please speak with your physician before starting any fitness program, especially if you are at a higher risk for illness and injury. Jennifer Kirsch and Jennifer Kirsch Fitness, LLC assume no risk or liability for your voluntary participation in this program.
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