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New Training Cycles Every 4 Weeks
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4 Workouts Per Week
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Only 30-40 Minutes per Day
Effective Results-Driven Workouts all right in the convenience of the APP!
The STRAIGHT UP STRENGTH SERIES is a brand new monthly fitness program created specifically for women over 40 who want effective workouts in less time without sacrificing results!
Your workouts will start the following Monday, from the day that you sign up!
Get access to the WORKOUTS IN THE APP
Your workouts will start the following Monday after you enroll. Even though we all have the best intention to start right away, I have found that when we start something new, starting on Monday is the best way to stay committed!
Your workouts will start the following Monday, from the day that you sign up!
If you are in your late 40s, 50s, and beyond, your hormones are changing…and so is your metabolism!!
If you're a woman over 40 you’ve probably already noticed:
You aren’t seeing much change despite all the cardio you’ve been doing.
It takes forever to recover from HIIT and boot-camp style workouts.
You notice it's getting harder to maintain your physique.
You struggle to stay consistent and motivated without a plan or accountability in place.
OR….maybe you just want to feel healthier, more fit, and more athletic as you age!
Your workouts will start the following Monday, from the day that you sign up!
MUSCLE IS THE SOLUTION FOR MIDLIFE WOMEN WHO WANT A HEALTHY AND RESPONSIVE METABOLISM.
On average women lose 3-8% of muscle mass each decade unless you take steps to preserve it.
LOOK INSIDE THE APP
Join my exclusive fitness community and gain access to new monthly workouts designed to strengthen and sculpt your body and take your fitness to a whole new level!!
TRACKING
Track your workout progress right in the app for every single workout so you can note your progress from month to month.
CALENDAR
Eliminate the overwhelm of choosing which workout to do with a simple to follow schedule that outlines the workout of the day.
VIDEOS
Easy to follow demo videos for each exercise in the app. No need to worry about how to do a move anymore; I'll be right there, guiding you on form for every single exercise.
CONNECTION TO OTHER APPS
The ability to connect to MyFitnessPal, Apple Watch, Fitbit, Withings Scale, Apple Health App, and many more! Making it easy to track all of your progress and stats in one place!
The STRAIGHT UP STRENGTH MONTHLY provides effective and time-efficient workouts all within the convenience of the APP!
Progressive Workouts: These workouts are programmed in 4-week training cycles, each building upon the last to maximize your gains and keep you challenged and motivated.
Community Support: Don't go it alone! Join the community of like-minded women who are there to cheer you on and support you, all within the app.
Want just the workouts, access to the app, and all its features like connecting to your devices? Then STRAIGHT UP STRENGTH MONTHLY is for you!
DONE FOR YOU PROGRAMMING
Each 4-week training cycle offers a variety of my most popular workouts programmed just for you in a convenient app format.
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SIGNATURE STRENGTH WORKOUTS - 30-40 min
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Low Impact HIIT/Metabolic Conditioning: 25-30 min
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CORE - 25-30 min
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FLEXIBILITY -20-30 min
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PLUS a BONUS ON DEMAND Section
The STRENGTH workouts are designed for "progressive overload," which means the focus will be on increasing strength through increasing weights, reps, and my signature programming techniques.
Hi! I'm Jen,
I’m Jen Kirsch—a 54-year-old personal trainer, nutrition coach, and creator of STRAIGHT UP STRENGTH.
Back in the day, I was your classic cardio junkie and endurance athlete. But when I hit my 40s (hello hormones and perimenopause!), my priorities started to shift.
That’s when I discovered the power of strength training.
Now, don’t get me wrong—I still love a good cardio session, and you’ll find it in most of my programs. But these days, I’m all about efficient workouts that build real strength without hours on the treadmill. I designed the STRAIGHT UP STRENGTH SERIES for midlife women who want to feel strong, fit, and energized. With these workouts, you’ll spend less time working out and more time enjoying life—all while building lean muscle and staying vibrant in midlife.
Your workouts will start the following Monday, from the day that you sign up!
PERFECT FIT
"I have paid for and never used so many online fitness programs. You and your program have been the perfect fit for a 60-year-old trying to incorporate weights and daily workouts. Thanks!"
ACCOUNTABILITY FACTOR IS HUGE FOR ME!
"I’m really loving the whole program. Love the “schedule” of workouts. For some reason, the accountability factor is HUGE for me. I need someone to tell me when to show up and what to do…lol. Not that way in regular life but for exercise structure, it’s a must for me. I do love that I can switch the workouts around a bit for “life” that pops up.
Thank you so much for getting my booty in gear again. Also, looking forward to starting the nutrition program as well. Again, you’re the best and I’m grateful for your help!"
EXACTLY WHAT I NEEDED!
"This has been exactly what I needed. The universe hears our calls. I’ve lifted weights most of my life except for the last 5 years- even taught strength training, but I didn’t want to do the ‘old moves’ I knew from the past. Your workouts use creative variations, don’t need a gym, and are the right length of time. I’m gonna hit my 60th bday strong and confident again.💪
So happy to have found you and this program! I really like your style! Thank you🙏🏼"
LOVE THE GENUINE ENCOURAGEMENT
"I do like the app for many things but I love that I can work at my own pace and my own schedule. I’ve seen some fantastic results and feel stronger and leaner than I have in a long time. Thank you 😊"
LOVE THE FORMAT
"I absolutely LOVE this format and the exercises (okay some I don’t like🤣). In 4 weeks I’ve noticed a huge change in my body (and so has my husband!), and definitely have increased in strength.
Thank you so much!"
PUSH MYSELF IN GREAT WAYS
"I've never done any strength training before and I've LOVED the APP! The app gives me the accountability to get it done - otherwise, I'd start strong and peter out. There are definitely some exercises that I struggle with but I feel so good when I've accomplished a workout. Hoping to create a habit!"
ENTER YOUR NAME AND EMAIL BELOW, then you will be taken to make your payment in my training app where your programming will be delivered.
DISCLAIMER: These workouts are designed for educational and sharing purposes, and you follow them at your own risk. You are an adult, capable of listening to your body and knowing what it can and can’t handle. I have done my best to prepare you for a safe and effective workout, but please speak with your physician before starting any fitness program, especially if you are at a higher risk for illness and injury. Jennifer Kirsch and Jennifer Kirsch Fitness, LLC assume no risk or liability for your voluntary participation in this program.
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