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New Training Cycles Every 4 Weeks
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4 Workouts Per Week
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Only 30-40 Minutes per Day
Effective Results-Driven Workouts all right in the convenience of the APP!
The Straight Up Strength Series is a proven, progressive training system built for women 40+.
Every month, you’ll get new workouts, smart programming, and real coaching to help you build muscle, protect your joints, and stay strong through every season of life.
Your workouts will start immediately! You'll gain access to premier workouts right away, and your main training program will begin on Monday!
Get access to the WORKOUTS IN THE APP
Your workouts will start the following Monday after you enroll. Even though we all have the best intention to start right away, I have found that when we start something new, starting on Monday is the best way to stay committed!
Your workouts will start immediately! You'll gain access to premier workouts right away, and your main training program will begin on Monday!
If you are in your late 40s, 50s, and beyond, your hormones are changing…and so is your metabolism!!
If you’re a woman in midlife, you’ve probably realized what worked in your 20s and 30s doesn’t quite cut it anymore.
You know you need to strength train for bone density and you want guidance around how to do that safely and effectively.
You’re over the jump-around HIIT workouts that leave you wiped out and sore for days.
You notice it's getting harder to maintain your physique in midlife and the cardio is just not cutting it anymore.
You struggle to stay consistent and motivated without a plan or accountability in place.
Or maybe you just want to feel stronger, more fit, and more athletic as you age — without feeling like you’re constantly “starting over.”
Then the STRAIGHT UP STRENGTH Community is for YOU!
Your workouts will start immediately! You'll gain access to premier workouts right away, and your main training program will begin on Monday!
MUSCLE IS THE SOLUTION FOR MIDLIFE WOMEN WHO WANT A HEALTHY AND RESPONSIVE METABOLISM.
On average women lose 3-8% of muscle mass each decade unless you take steps to preserve it.
LOOK INSIDE THE APP
Join my exclusive fitness community and gain access to new monthly workouts designed to strengthen and sculpt your body and take your fitness to a whole new level!!
TRACKING
Track your workout progress right in the app for every single workout so you can note your progress from month to month.
CALENDAR
Eliminate the overwhelm of choosing which workout to do with a simple to follow schedule that outlines the workout of the day.
VIDEOS
Easy to follow demo videos for each exercise in the app. No need to worry about how to do a move anymore; I'll be right there, guiding you on form for every single exercise.
CONNECTION TO OTHER APPS
Love tracking your progress and linking your devices? My app links with MyFitnessPal, Apple Watch, Fitbit, and Apple Health App. Making it easy to track all of your progress and stats in one place!
The STRAIGHT UP STRENGTH SERIES provides effective and time-efficient workouts all within the convenience of the APP!
Progressive Workouts: These workouts are programmed in 4-week training cycles, each building upon the last to maximize your gains and keep you challenged and motivated.
Community Support: Don't go it alone! Join the community of like-minded women who are there to cheer you on and support you, all within the app.
Want just the workouts, access to the app, and all its features like connecting to your devices? Then STRAIGHT UP STRENGTH MONTHLY is for you!
DONE-FOR-YOU PROGRAMMING THAT GETS RESULTS IN 30-40 Minutes
Each 4-week training cycle offers a variety of my most popular workouts programmed just for you in a convenient app format.
All workouts come with a full workout description in the app along with suggested sets, rep ranges, suggested weights, and short video demos with form cues.
Your workouts will start immediately! You'll gain access to premier workouts right away, and your main training program will begin on Monday!
Hi! I'm Jen,
I’m Jen Kirsch—a 55-year-old personal trainer, nutrition coach, and creator of STRAIGHT UP STRENGTH.
Back in the day, I was your classic cardio junkie and endurance athlete. But when I hit my 40s (hello hormones and perimenopause!), my priorities started to shift.
That’s when I discovered the power of strength training.
Now, don’t get me wrong—I still love a good cardio session, and you’ll find it in most of my programs. But these days, I’m all about efficient workouts that build real strength without hours on the treadmill.
I designed the STRAIGHT UP STRENGTH SERIES for midlife women who want to feel strong, fit, and energized.
With these workouts, you’ll spend less time working out and more time enjoying life—all while building lean muscle and staying vibrant in midlife and beyond!
Your workouts will start immediately! You'll gain access to premier workouts right away, and your main training program will begin on Monday!
PERFECT FIT
"I have paid for and never used so many online fitness programs. You and your program have been the perfect fit for a 60-year-old trying to incorporate weights and daily workouts. Thanks!"
ACCOUNTABILITY FACTOR IS HUGE FOR ME!
"I’m really loving the whole program. Love the “schedule” of workouts. For some reason, the accountability factor is HUGE for me. I need someone to tell me when to show up and what to do…lol. Not that way in regular life but for exercise structure, it’s a must for me. I do love that I can switch the workouts around a bit for “life” that pops up.
Thank you so much for getting my booty in gear again. Also, looking forward to starting the nutrition program as well. Again, you’re the best and I’m grateful for your help!"
EXACTLY WHAT I NEEDED!
"This has been exactly what I needed. The universe hears our calls. I’ve lifted weights most of my life except for the last 5 years- even taught strength training, but I didn’t want to do the ‘old moves’ I knew from the past. Your workouts use creative variations, don’t need a gym, and are the right length of time. I’m gonna hit my 60th bday strong and confident again.💪
So happy to have found you and this program! I really like your style! Thank you🙏🏼"
LOVE THE GENUINE ENCOURAGEMENT
"I do like the app for many things but I love that I can work at my own pace and my own schedule. I’ve seen some fantastic results and feel stronger and leaner than I have in a long time. Thank you 😊"
LOVE THE FORMAT
"I absolutely LOVE this format and the exercises (okay some I don’t like🤣). In 4 weeks I’ve noticed a huge change in my body (and so has my husband!), and definitely have increased in strength.
Thank you so much!"
PUSH MYSELF IN GREAT WAYS
"I've never done any strength training before and I've LOVED the APP! The app gives me the accountability to get it done - otherwise, I'd start strong and peter out. There are definitely some exercises that I struggle with but I feel so good when I've accomplished a workout. Hoping to create a habit!"
Start Your Enrollment Now!
The STRAIGHT UP STRENGTH MONTHLY provides effective and time-efficient workouts all within the convenience of the APP!
DISCLAIMER: These workouts are designed for educational and sharing purposes, and you follow them at your own risk. You are an adult, capable of listening to your body and knowing what it can and can’t handle. I have done my best to prepare you for a safe and effective workout, but please speak with your physician before starting any fitness program, especially if you are at a higher risk for illness and injury. Jennifer Kirsch and Jennifer Kirsch Fitness, LLC assume no risk or liability for your voluntary participation in this program.
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